BTS Remains #1 in March 2026 Boy Group Brand Reputation Rankings

BTS, Stray Kids, SEVENTEEN, EXO, Wanna One, BIGBANG, and TWS dominate the March 2026 boy group brand reputation rankings.

According to the Korea Enterprise Reputation Research Institute, 61,006,053 pieces of boy group brand data were analyzed between February 7 and March 7, 2026. This figure is a 0.19% increase from February.

BTS took first place with a brand reputation index of 8,622,083. Compared with February’s brand reputation index of 9,903,378, the score dropped by 12.94%.

Stray Kids ranked second with a brand reputation index of 4,341,278, up 18.15% from their February score of 3,674,527.

In third place was Seventeen. The group recorded a brand reputation index of 4,006,878. This figure shows a staggering 72.58% increase from February’s brand reputation index of 2,321,728.

EXO took fourth place with a brand reputation index of 2,908,613. This is a 16.17% drop from February, when their brand reputation index was 3,469,533.

Wanna One ranked fifth with a brand reputation index of 2,905,234. Compared to February’s 1,528,461, this shows a significant 90.08% increase.

Here are top 50 K-pop groups for March 2026

1. BTS
2. Stray Kids
3. SEVENTEEN
4. EXO
5. Wanna One
6. BIGBANG
7. TWS
8. ENHYPEN
9. Alpha Drive One
10. CORTIS
11. NCT
12. THE BOYZ
13. 2PM
14. SHINee
15. INFINITE
16. Super Junior
17. ATEEZ
18. BOYNEXTDOOR
19. MONSTA X
20. BTOB
21. TREASURE
22. VIXX
23. ASTRO
24. ZEROBASEONE
25. TVXQ
26. Shinhwa
27. RIIZE
28. Pentagon
29. TXT
30. Highlight
31. KickFlip
32. Block B
33. AHOF
34. GOT7
35. VERIVERY
36. Cravity
37. ONF
38. EVNNE
39. 2AM
40. SF9
41. ONEUS
42. FTISLAND
43. B1A4
44. XLOV
45. Teen Top
46. Sechs Kies
47. idntt
48. IDID
49. TNX
50. NOWZ