After being named the ambassador for Fendi, Yuqi of (G)I-DLE has bagged an endorsement deal with another fashion brand.
DEKAVV, an online women’s clothing brand for the MZ generation, chose (G)I-DLE’s Yuqi as their first ambassador.
DEKAVV is a brand that aims to blur the lines between ‘DAY & WORK’ and cater to women’s lives and values. They embody elegance and strength by combining modern and classic styles.
Regarding the appointment of Yuqi as a brand ambassador, an official from DEKAVV shared, “We selected Yuqi as an ambassador because her unique confidence and unique charm matches the image of a modern woman pursued by DEKAVV.”
The recently released 24 SPRING pictorial has a theme called ‘Anytime, Anywhere, Dekavv.’ Yuqi showed her new and vibrant charm, confidently posing and bringing her cool and unique style to the shoot.
On another note, Before the comeback, Yuqi and Minnie took a break from her activities due to some health issues. They made a comeback on Mnet’s M Countdown on February 1 and performed with the group.