IVE Overtakes BLACKPINK and TWICE in September 2025 Girl Group Brand Reputation Rankings

IVE

The latest September 2025 brand reputation rankings for K-pop girl groups have been released. At the top of the list is IVE, followed by BLACKPINK, TWICE, Red Velvet, LE SSERAFIM, KiiiKiii, izna, and more.

The Korea Enterprise Reputation Research Institute examined over 55 million pieces of data collected from August 14 to September 14, 2025.  Compared to August’s figure of roughly 51.3 million data points, September’s total shows an 8.11% increase.

IVE claimed the top spot with a brand reputation index of 7,476,491. This marks a 51.26% jump from their August ranking, when they recorded 4,942,720 points.

In second place, BLACKPINK earned a brand reputation index of 6,728,644. Compared to their August result of 8,496,216, the group saw a 20.80% decline.

TWICE placed third with a brand reputation index of 3,845,803, reflecting a 34.43% increase from their August total of 2,860,750.

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Red Velvet ranked fourth in September 2025, earning a brand reputation index of 3,579,104.  When compared with their August total of 3,921,111, the total score dropped by 8.72%.

In fifth place, LE SSERAFIM achieved a brand reputation index of 2,851,725. Compared to their August figure of 1,296,368, this marks an impressive 119.98% rise.

Here are the top 50 female K-pop groups for September

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