BTS Tops August 2025 Singer Brand Reputation Rankings

BTS, Lim Young Woong, BLACKPINK, PSY, and IVE secured the top spots in the August 2025 singer brand reputation list.

Between July 23 and August 23, 2025, the Korea Enterprise Reputation Research Institute analyzed 104,183,204 pieces of singer brand big data. The figure represents a 9.95% drop from the 115,695,094 pieces gathered in July.

BTS secured the top spot with a brand reputation index of 9,535,953.  This represents a 25.31% increase from July’s 7,609,655.

Lim Young Woong followed in second place with a brand reputation index of 7,311,589. Compared to July’s 5,804,110, his score jumped by 25.97%.

BLACKPINK came in third, recording a brand reputation index of 6,822,422. Unlike the others, their ranking fell by 16.15% from July’s 8,136,444.

PSY came in fourth with 2,806,940 points, marking a 13.54% drop compared to July’s 3,246,644.

In fifth place was IVE, recording a brand reputation index of 2,786,683. Compared to July’s 3,160,707, their score declined by 11.83%.

Here are the top 50 K-pop acts for this month

1. BTS
2. Lim Young Woong
3. BLACKPINK
4. PSY
5. IVE
6. Kim Yong Bin
7. SEVENTEEN
8. TWICE
9. Red Velvet
10. Day6
11. Car, the Garden
12. Park Seo Jin
13. aespa
14. Park Ji Hyun
15. ITZY
16. ILLIT
17. BIGBANG
18. Lee Chan Won
19. Jo Jazz
20. KiiiKiii
21. Young Tak
22. Hearts2Hearts
23. fromis_9
24. BIBI
25. i-dle
26. Jung Dong Won
27. Park Jinyoung
28. EXO
29. Vibe
30. Cho Yong Pil
31. Kang Daniel
32. RIIZE
33. Son Tae Jin
34. Baekhyun
35. BABYMONSTER
36. FIFTY FIFTY
37. WOODZ
38. Mark Tup
39. QWER
40. TWS
41. Paul Kim
42. Oh My Girl
43. Kim Junsu
44. Hwanhee
45. Jang Yoon Jung
46. Song Ga In
47. Jannabi
48. Lee Chang Sub
49. Baek Jiyoung
50. Jeon Somi