It’s been a while since BLACKPINK’s Jennie last attended a domestic brand event, but she recently made a notable appearance alongside high-profile celebrities including Park Seo Joon, Stray Kids’ Seungmin, Lee Jae Wook, Jo Bo Ah, Jeon Yeo Been, and more.
On July 3, the BLACKPINK member and longtime Chanel ambassador stepped out in a bold see-through black dress to attend the Chanel Coco Crush pop-up event in Seoul.
Jennie previously featured in the Chanel Coco Crush campaign and graced the cover of Vogue Korea, donning pieces from the collection.
Stray Kids’ Seungmin debuted short hair ahead of their comeback at the Chanel event. Dressed in a black formal outfit, the Stray Kids member looked every inch a rockstar.
Regional ambassador for Chanel since 2021, Park Seo Joon reunited with Jennie at another brand event. Dressed in formal attire, the Kdrama heartthrob turned heads with his impeccable style.
In addition, Lee Jae Wook was another A-list celebrity who turned heads at the event.
Besides them, many notable Korean celebs including Code Kunst, Gong Myung, Girls’ Generations’ Choi Sooyoung, Kim So Hyun, and THE BOYZ’s Younghoon attended the brand event in Seoul.
Chanel hosted an exclusive pop-up event for their iconic Coco Crush collection, offering a unique and immersive experience for attendees.
Held at 36 Anderson C, Seongong-gu in Seoul, the event featured various interactive stations, including the ‘Crush Library’ where guests could try on pieces from the collection, the ‘Crush Salon’ for nail decorations, and the ‘Crush Locksmith’ where a small lock engraved with ‘Crush Story’ was gifted to attendees.
The Chanel Coco Crush pop-up store will be held from July 4 to July 23, 2024.