After setting up her own label BLISSOO, Jisoo from BLACKPINK is eager to expand it and explore new paths.
The Flower singer has filed trademark applications for BLISSOO on KIPRIS (Korea Intellectual Property Rights Info Service). It’s indeed a carefully calculated move; she’s gradually and thoughtfully developing her business.
The goods and services BLISSOO has been applied for include non-medical cosmetics, scientific equipment, jewelry, paper products, leather goods, entertainment, toys, food and beverages, clothing, advertising, telecommunication, the education industry, and more.
For those wondering, Jisoo may not be planning to dive into all the industries they’ve applied for. Her agency is simply safeguarding their name from being used by others. Trademarks are a way to shield their image and brand identity.
On another note, Jisoo is busy scoring deals with major international deals like Alo Yoga and self-portrait. Besides her upcoming dramas, she is also reported to be working on new music.