December 2025 Boy Group Brand Reputation Rankings Led by BTS and Stray Kids

BTS, Stray Kids, SEVENTEEN, EXO, TWS, THE BOYZ,  ENHYPEN, and NCT dominate the December 2025 boy group brand reputation rankings. 

The Korea Enterprise Reputation Research Institute conducted an analysis of 60,343,246 boy group brand data entries gathered from November 13 to December 13, 2025. This total reflects a 7.75% rise compared to the 56,002,394 data points collected in the previous month.

BTS ranked first, with the group’s brand reputation index coming in at 6,827,202. This marked a 25.18% drop compared to their November score of 9,125,320.

Stray Kids placed second with a brand reputation index of 5,477,864, up 33.50% from their November index of 4,103,138.

SEVENTEEN came in at No. 3 with a brand reputation index of 4,846,859. This was an 18.45% increase from their November total of 4,092,008.

EXO secured fourth place, posting a brand reputation index of 2,999,184. Their overall score jumped by 61.92% compared to November’s 1,852,271.

TWS rounded out the top five with a brand reputation index of 1,964,600, a slight dip of 0.46% from their November score of 1,973,610.

Here are the top 50 K-pop boy groups for the month of December 

1. BTS
2. Stray Kids
3. SEVENTEEN
4. EXO
5. TWS
6. THE BOYZ
7. ENHYPEN
8. NCT
9. BIGBANH
10. ZEROBASEONE
11. CORTIS
12. Super Junior
13. XLOV
14. SHINee
15. Infinite
16. Monsta X
17. ATEEZ
18. TXT
19. BTOB
20. BOYNEXTDOOR
21. 2PM
22. TREASURE
23. ASTRO
24. TVXQ!
25. Wanna One
26. RIIZE
27. ALPHA DRIVE ONE
28. KickFlip
29. CRAVITY
30. ONF
31. VERIVERY
32. VIXX
33. IDID
34. FANTASY BOYS
35. Shinhwa
36. AHOF
37. HIGHLIGHT
38. Block B
39. WINNER
40. Close Your Eyes
41. Teen Top
42. PENTAGON
43. EVNNE
44. GOT7
45. FTISLAND
46. B1A4
47. NEXZ
48. Sechs Kies
49. NOWZ
50. Xdinary Heroes