Baekhyun from EXO has been making moves since starting his agency, INB 100, engaging in diverse activities and embarking on a tour.
Recently, he landed a brand ambassador position with the famous brand BENCH.
On March 23, BENCH welcomed Baekhyun as a brand ambassador with the release of a special video.
In the video released along with the announcement, Baekhyun is seen wearing the brand’s trendy outfit and pulling it off effortlessly.
On another note, the EXO member, who is managing solo activities under his new agency, is planning to release an album this year.
He is currently in Japan for his LONSDALEITE tour and recently sang the national anthem at the 2024 MLB World Tour Seoul Series.