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LE SSERAFIM’s ‘EASY’ Sells 780,000 Copies on Release Day + Tops iTunes Top Album Chart in 18 Countries

Shumaila Ejaz by Shumaila Ejaz
20 February 2024
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LE SSERAFIM’s 3rd mini album, EASY, is making waves on both domestic and international music charts. The album is receiving a lot of love and attention from fans all around the world. 

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On February 20, according to the Hanteo Chart, LE SSERAFIM’s album EASY topped the daily physical album chart. They sold a whopping 783,358 copies in just one day. 

EASY  by LE SSERAFIM is now the 7th highest-selling girl group album on its release day in K-pop history. Their previous album, UNFORGIVEN, ranked 3rd with over 1.02 million copies sold on day one.

EASY is on track to become a million-seller. If it surpasses 1 million copies sold, LE SSERAFIM will have achieved three consecutive million-sellers, starting with their 2nd mini album ANTIFRAGILE in 2022, followed by UNFORGIVEN.

The music video for EASY  by LE SSERAFIM reached over 10 million views on YouTube just 13 hours after its release. It’s a new record for the group to achieve such a milestone in such a short time. The video even topped YouTube’s Worldwide Trending Chart and remained at number 1 until 10:00 am. It’s also trending in 40 countries, including first place in 5 countries like the United States and Canada.

It is dominating the iTunes Top Album chart in 18 countries, including Japan, Canada, Chile, and Mexico. Their performance in major music markets like the United States and Japan is outstanding. 

As soon as it was released, the album skyrocketed to No. 1 on Japan’s iTunes Top Albums list. In the United States, it’s the highest-ranking album among all of LE SSERAFIM’s releases. 

The title song EASY reached the Top 5 in 10 countries, and even secured the first place on the iTunes ‘Top Song’ chart in 5 countries like Thailand, Hong Kong, and Taiwan. 

In Korea, EASY sits at 3rd place on the real-time chart of Bugs, a popular music site, since 8 PM on the day of its release. It also climbed up to 10th place on Melon’s real-time chart ‘Top 100’ by 10 AM. 

To celebrate the drop of their 3rd mini album, LE SSERAFIM is conducting the #MakeItLookEasy shorts challenge with YouTube. 

Tags: Easy by le sserafimLE SSERAFIMle sserafim comebackle sserafim Easy
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Shumaila Ejaz

Shumaila Ejaz

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