March 2025 Star Brand Reputation Rankings Announced

The March 2025 Star Brand Reputation Rankings have been announced, revealing the most popular celebrities in Korea.

The Korea Enterprise Reputation Research Institute analyzed 274,114,511 data points on star brands from February 28 to March 29, 2025.

IVE topped the March 2025 Star Brand Reputation Rankings followed by BTS, Lim Young Woong, BLACKPINK, BIGBANG, SEVENTEEN, Yoo Jae Suk, and more.

IVE took the top spot with a brand reputation index of 7,376,660. However, their index decreased by 30.19% compared to February’s score of 10,567,361.

BTS secured second place with a brand reputation index of 7,200,106. Their index rose by 25.95% compared to February’s score of 5,716,538.

Lim Young Woong secured third place with a brand reputation index of 6,944,819, a 9.23% decline from February’s score of 7,650,766.

BLACKPINK ranked fourth, with a brand reputation index of 6,612,870. Their score decreased by 7.02% from February’s 7,112,499.

BIGBANG took fifth place with a reputation index of 6,199,870. Notably, their score surged 79.86% from February’s 3,447,075.

Here are top 50 Korean stars for March 2025

1. IVE
2. BTS
3. Lim Young Woong
4. BLACKPINK 
5. BIGBANG 
6. SEVENTEEN
7. Yoo Jae Suk
8. Son Heung Min
9. Kim Yong Bin
10. Cha Eunwoo
11. Byeon Woo Seok
12. Jeon Hyun Moo
13. aespa
14. Lee Byung Hun
15. Choo Sung Hoon
16. Park Ji Hyun
17. Kim Hye-soo
18. SHINee
19. Lee Jung Jae
20. EXO
21. TWICE 
22. Park Seo Jin
23. Lee Chan Won
24. Kim Jong Min
25. Jung Hae In
26. Lee Jung Hoo
27. (G)I-DLE
28. DAY6
29. Kim Jong Kook
30. LE SSERAFIM
31. Ma Dong Seok
32. Faker
33. Song Hye Kyo
34. Young Tak
35. Kim Do Young
36. Kang Daniel
37. Red Velvet
38. Lee Young Ja
39. Kim Min Jae
40. Ryu Hyunjin
41. Park Jinyoung
42. Lee Jun Hyuk
43. Gong Hyo Jin
44. Han Ji Min
45. Cha Joo Young
46. Park Narae
47. Park Ji Sung
48. Lee Kyung Kyu
49. Kim Jun Ho
50. Shin Dong Yup