K-pop sensation TWICE is officially joining the star-studded lineup for the 2025 Victoria’s Secret Fashion Show. This marks another major moment for K-pop on a global stage. The group will perform alongside powerhouse artists KAROL G, Madison Beer, and Missy Elliott when the show airs on October 15, 2025, in New York City.
TWICE Joins an All-Female Power Lineup
The Victoria’s Secret Fashion Show is back and bigger than ever. After a successful return in 2024, this year’s event continues its evolution with a strong, all-female artist lineup. TWICE will share the stage with KAROL G, Madison Beer, and Missy Elliott, one of the most anticipated music and fashion collaborations of the year.
In a joint statement to Billboard, TWICE members Nayeon, Momo, Tzuyu, and Jihyo expressed their excitement:
“We are so thankful to Victoria’s Secret for including us in this unforgettable event ahead of our 2026 world tour (“This Is For”) across North America, Europe, and the UK. We can not wait to keep connecting with ONCE all over the world.”
This performance will be particularly special, as TWICE is celebrating their 10th anniversary this year with the release of their upcoming album, TEN: The Story Goes On, and a fanmeeting.
A New Era for the Victoria’s Secret Fashion Show
The 2025 Victoria’s Secret Fashion Show will take place at the Hammerstein Ballroom in New York City, marking the second consecutive year of the show’s revival after a six-year break. The new version of the show balances its glamorous legacy with a stronger focus on diversity, inclusion, and empowerment.
The event will feature iconic supermodels such as Adriana Lima, Lily Aldridge, and Candice Swanepoel, walking alongside newer faces like Yumi Nu, Anok Yai, Amelia Gray Hamlin, and Alex Consani. The show will combine live music, couture fashion, storytelling segments, and behind-the-scenes glimpses.
Victoria’s Secret has been steadily working to rebuild its image since 2023, when it launched a rebrand and documentary highlighting women’s stories and self-expression. The VSFS 2025 show aims to be more than just fashion — it’s about confidence, creativity, and culture.
How to Watch TWICE’s VSFS Performance
Fans around the world will be able to catch TWICE’s VSFS performance live. Here are the key details for streaming:
- Date: October 15, 2025
- Main Show: 7:00 PM ET
- Pink Carpet Pre-Show: 6:30 PM ET
- Where to Watch: Prime Video, Amazon Live, Victoria’s Secret’s official YouTube, Instagram, and TikTok
This means fans won’t miss a second of the action — from the glamorous pink carpet to TWICE’s much-anticipated stage performance.
TWICE Continues K-pop’s Growing Presence at VSFS
Last year, BLACKPINK’s Lisa made headlines as one of the main performers at the 2024 Victoria’s Secret Fashion Show, which marked the event’s grand comeback. Her appearance introduced K-pop to the VS runway in a groundbreaking way.
Now, with TWICE performing at the 2025 edition, it’s clear that Victoria’s Secret is embracing the global influence of K-pop.
TWICE will celebrate their upcoming 10th debut anniversary with the album TEN: The Story Goes On on October 10, followed by Victoria’s Secret Fashion Show performance on October 15, and finally fanmeeting, 10VE UNIVERSE on October 18.