The Prada Spring/Summer 2026 show at Milan Fashion Week (June 16–22, 2025) became an instant global talking point as Korean and Asian stars graced the front row. TWICE’s Sana, EXO’s Kai, The Glory star Lee Do Hyun, and Thai heartthrob Win Metawin lit up the iconic event with their presence.
During Milan Fashion Week Men’s, Prada’s presentation took place on June 22, 2025, at the Deposito in Fondazione Prada campus in Milan, Italy. The runway show was attended by Sana, Kai, Lee Do Hyun, Win Metawin, Riz Ahmed, Benito Skinner, TransfOrmProject, Kentaro Sakaguchi, Namtan Tipnaree, Harris Dickinson, and Mathew McConaughey.
Prada ambassador since September 2023, Sana has graced multiple brand events and runway shows during Milan Fashion Week. It is safe to say there has not been a single time when fans were disappointed with her look.
Sana wore a black mini dress, with bow detail on the front, from Prada’s Fall/Winter 2025 Womenswear collection. She styled her hair in a braid secured with a studded Re-Nylon hair clip. The TWICE member accessorized the look with a Prada necklace and stylish bag.
EXO’s Kai returned to Fashion Week with his appearance at Prasa Menswear Spring/Summer 2026 after discharging from military service in February. He turned up the heat in Milan with Look 50/56 from the brand’s Men’s Ready-to-Wear Fall 2025 collection.
Kai donned a statement-making oversized denim coat with red rose detail. He paired the coat with a black suit, with no shirt underneath. Fans went wild over his sultry look and hoped Prada will announce him their brand ambassador soon.
Thai superstar Win Metawin opted for a more relaxed yet equally stylish look, pairing a rich brown leather jacket and pants with a crinkled white shirt. Win, who was appointed ambassador in 2023, has been a frequent wearer of the brand and often chooses Prada for red carpet events.
The Enigma star has served several stylish Prada looks over time, and fans love his style and his partnership with the brands.
Meanwhile, actor Lee Do Hyun brought classic minimalism to the front row, sporting a crisp white blazer with black trousers. This marked Lee’s first appearance at a Prada event, and it appears the partnership is likely to continue in the future.
Chances are, he will replace fellow Kdrama actor Kim Soo Hyun as a new ambassador for Prada. Earlier this year, Kim was removed from the role after being accused of dating late actress Kim Sae Ron when she was still in middle school. It was extra special as Lee Do Hyun made his first appearance at MFW after completing military service last month.
The creative duo Miuccia Prada and Raf Simons transformed the industrial space Deposito into something stripped-back yet warm, with soft natural lighting and oversized flower-shaped rugs.
The Prada Menswear SS26 collection was all about freedom, ease, and youthful energy. Models walked the runway in micro-shorts, cropped tracksuits, and relaxed tailoring that felt effortless but carefully thought out.
Color was a big theme—bright raffia hats, colorful outerwear, and vivid pops of summer tones brought a breezy, uplifting mood. Many of the garments even had hidden wiring in the collars and hems, giving them movement and a playful, almost animated feel as the models walked.
