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Home ENTERTAINMENT

BLACKPINK’s Jennie Faces Backlash for Promoting Brand Tied to Israel Boycott

Hina Ejaz by Hina Ejaz
12 November 2024
in ENTERTAINMENT
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Jennie drinking Coca-Cola
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Jennie, a member of the popular K-pop group BLACKPINK, has been embroiled in controversy over her promotion of a product with connections to Israel.

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In response to the Palestinian-Israeli conflict, people worldwide, including Muslims, are boycotting brands that support Israel amid the ongoing conflict.

On November 12, the 28-year-old singer shared photos from an Osaka pizza restaurant visit during her recent Japan trip for a performance at Superpop festival. While fans enjoyed her playful pizza poses, one image ignited criticism: Jennie casually holding a Coca-Cola cup.

The seemingly harmless photo drew backlash due to Coca-Cola’s perceived ties to Israel, amidst the ongoing Palestinian-Israeli conflict.

Netizens slam Jennie for using Coca-Cola, urging her to boycott the brand due to its controversial factory in Atarot.

Despite not being on the BDS boycott list, Coca-Cola’s presence in Atarot, an illegal Israeli settlement in Occupied Palestine, has sparked calls for a boycott.

Besides Jennie, BTS V, LE SSERAFIM, ENHYPEN’s Jake, Jeon Somi, and more received intense backlash for promoting the boycotted brand.

The “You & Me” singer was previously embroiled in controversy after being caught smoking indoors. 

On the work front, Jennie is set to release a new debut studio album in the coming months after making a solo comeback with “Mantra” on October 11.

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Hina Ejaz

Hina Ejaz

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