BIGHIT MUSIC, the agency behind BTS and TXT and HYBE’s sub-label, will launch a new boy group later this year. The K-pop world is watching closely to see how HYBE (formerly Big Hit Entertainment) will introduce the new boy band.
Over the years, the agency has cultivated next-generation K-pop talent with successful acts like BTS, TXT, ENHYPEN, LE SSERAFIM, ENHYPEN, ILLIT, NewJeans, BOYNEXTDOOR, and more.
The details about the new group were revealed during the press call for HYBE 1Q earnings on Tuesday (April 29).
BIGHIT MUSIC is preparing to debut a new boy group in six years. This is a next-generation creator crew that pursues self-expression in completely new styles and senses. The crew can create not only music but also choreography and videos. They already proved their creative talent by participating in the production of music and performances of other HYBE groups last year.
Their debut is scheduled for the 3rd quarter. With their unique content creation skills, the new group is expected to bring a breath of fresh air to the K-pop market with their free and distinct creativity. We’d like to ask for your continued support for these new artists.
HYBE, April 29, 2025
The buzz surrounding the new self-produced group makes sense when you consider HYBE’s history. Every boy group they have launched, from BTS to TXT to ENHYPEN, has found major success. The real question isn’t whether people will pay attention, they already are, but whether this new group can live up to the sky-high expectations.
As per the information available online, the upcoming five-member HYBE group will consist of James (2005), Juhoon (2008), Martin (2008), Geonho (2009), and Sunghyun (2009). HYBE will likely follow its proven debut playbook of gradual member introductions and concept teasers in the coming months.
The new group will enter a competitive landscape that includes RIIZE, TWS, ZEROBASEONE, BOYNEXTDOOR, and more. Analysts will watch whether this new group can achieve the immediate chart impact of recent successful debuts like RIIZE and TWS.
In other news, HYBE Latin America is launching a music competition, “Pase a la Fama,” with Telemundo on June 8 to scout a talented Mexican band. The show will feature a survival format to discover the best band.
