BTS, SEVENTEEN, and Stray Kids Top September 2025 Boy Group Brand Reputation Rankings

BTS, SEVENTEEN, Stray Kids, SHINee, BIGBANG, The BOYZ, ENHYPEN, and more secured top spots in the September 2025 Boy Group Brand Reputation Rankings.

The Korea Enterprise Reputation Research Institute analyzed 64,448,201 pieces of big data related to boy group brands from August 13 to September 13, 2025. Compared to the 65,590,668 pieces of brand data recorded in August, the figure marked a 1.74% decline.

BTS ranked first with a brand reputation index of 8,924,807. This marked a 0.70% increase from their August score of 8,863,047.

SEVENTEEN placed second with a brand reputation index of 4,969,494. Compared to their August score of 5,494,252, this reflected a 9.55% drop.

Stray Kids secured third place with a brand reputation index of 3,327,973, a sharp 97.64% rise from their August figure of 1,683,872.

In fourth place, SHINee earned a brand reputation index of 3,055,041. This reflected an 18.61% decrease from their August figure of 3,753,576.

Fifth place went to BIGBANG, which recorded a brand reputation index of 2,526,088. This represented a 13.71% decline compared to their August score of 2,927,292.

Here are the top 50 K-pop boy groups for September

1. BTS
2. SEVENTEEN
3. Stray Kids
4. SHINee
5. BIGBANG
6. THE BOYZ
7. ENHYPEN
8. ZEROBASEONE
9. NCT
10. Super Junior
11. TWS
12. EXO
13. WINNER
14. INFINITE
15. BTOB
16. MONSTA X 
17. ATEEZ
18. AHOF
19. ASTRO
20. Wanna One
21. TREASURE
22. TVXQ
23. RIIZE
24. TXT
25. Highlight
26. BOYNEXTDOOR
27. Shinhwa
28. 2PM
29. EVNNE
30. VIXX
31. CRAVITY
32. Verivery
33. Teen Top
34. Block B
35. FTISLAND
36. GOT7
37. WEi
38. PENTAGON
39. B1A4
40. ONF
41. Sechs Kies
42. DKB
43. AMPERS&ONE
44. SF9
45. APEX
46. P1Harmony
47. NOWZ
48. KickFlip
49. Close Your Eyes
50. FANTASY BOYS