NewJeans is gaining massive popularity both at home and abroad.
The group is bagging numerous high-end endorsement deals and becoming the official ambassador for several prominent organizations in Korea.
On July 3, the music and tourism industry announced that NewJeans had been appointed as the honorary ambassador for Korean tourism in 2024.
This month, NewJeans is set to officially receive their appointment as Honorary Ambassadors for Korean Tourism in a special ceremony.
So far, they have received numerous prestigious appointments including
- Honorary Ambassadors for Korean Tourism
- PR Ambassadors for Incheon Airport Headquarters Customs
- Minister of Culture, Sports and Tourism Commendation
- Honorary Seoul PR Ambassador
- Seoul Fashion Week Global Ambassador
The members of NewJeans have been appointed as brand ambassadors for several luxury brands. Haerin represents Dior’s jewelry, fashion, and beauty, while Hanni is the face of Gucci, UGG, and Armani Beauty.
Minji is the ambassador for Chanel, Hyein is the youngest brand ambassador for Louis Vuitton, and Danielle represents Burberry, Yves Saint Laurent Beauty, and Celine.
Since their debut in 2022, NewJeans has consistently topped the charts with every release, including Attention, Hype Boy, Ditto, OMG, and their latest hit How Sweet. Despite a recent dispute between their agency’s CEO, Min Hee Jin, and parent company HYBE, the group’s popularity remains unshaken, with their recent sold-out Tokyo Dome fan meeting in Japan.