After becoming an ambassador for Innisfree, Bulgari, and Unove, Mingyu has scored a brand endorsement deal with the French luxury skincare brand.
On May 21, Mingyu was appointed first-ever brand ambassador of L’Occitane for Asia. At an event held in Japan, he talked about skincare and his new role as a brand representative.
During an interview, he shared, “I want to show you a good image together with L’Occitane. I am also the first-ever ambassador for Asia, so hearing that makes me feel good.”
The 27-year-old idol also dished on his hand care routine saying that he uses the cuticle oil gifted by the brand and apply some hand cream after that to keep hands moist.
L’Occitane is a renowned French luxury retailer that offers a wide range of products for the body, face, hair, fragrances, and home.
The company was established by Olivier Baussan in 1976, with the aim of honoring and preserving the rich traditions of his beloved Provence.
With its presence in over 90 countries and more than 1,500 retail locations worldwide, L’Occitane has become a global leader in providing high-quality and authentic products inspired by the beauty of nature.
