YG Entertainment has announced a packed slate of activities for its artists in 2025, including comebacks, world tours, and the debut of new groups. Founder Yang Hyun Suk outlined the plans in a recent video, signaling a major year for the agency’s roster.
On May 27 at midnight, a video titled “BLACKPINK, BABYMONSTER, TREASURE, AND UPCOMING ROOKIES” was released on the YouTube channel. In the video, Yang Hyun Suk detailed plans for key artists in the second half of 2025. Fans now look forward to these biannual updates, where Yang shares what’s coming next for YG artists.
The agency experienced a difficult financial year in 2024 after BLACKPINK paused their activities in late 2023. However, it looks like they’re bouncing back, with two new group launches scheduled for this year. Not to mention, BLACKPINK’s upcoming tour, Deadline, is also on the horizon.
BLACKPINK Comeback
First and foremost, it’s only right to discuss BLACKPINK’s highly anticipated comeback, which has the entire world eagerly watching. As per the report by TenAsia, the quartet will make a comeback in June after nearly three years. YG confirmed in a recent video that BLACKPINK will indeed make a comeback next month.
Although we don’t have a confirmed date, news about BLACKPINK’s new song will also be announced.
After their comeback, BLACKPINK will embark on the Deadline tour on July 5-6, 2025, with two shows in Goyang. Tickets for the Goyang concerts have already sold out. So far, dates for 10 stops were announced by YG, with more cities to be revealed later.
BABYMONSTER New Song and Mini Album
The new girl group, BABYMONSTER, will also heat up summer with a sizzling new comeback with HOT SAUCE. As described by Yang Hyun Suk, HOT SAUCE is “simple and upbeat”. HOT SAUCE takes inspiration from the late 80s, reviving the music of 40 years ago and giving it a fresh spin. He added,
I hope this song feels like a gift, as we’re presenting it in hopes that you can spend the summer happily with this song.
Regarding BABYMONSTER’s plans for second half of 2025, Yang revealed
On October 1st, we plan to release BABYMONSTER’s mini-album. There are two pre-promotions, one involves a music video to be revealed on July 1st, which will also be promoted on music shows. I’ve already mentioned it, it’s ‘Hot Sauce’. The second is an additional pre-release song in September.
As per the announcement, BABYMONSTER’s upcoming comeback album will contain a total of four songs. The second song YG’s chief mentioned is a “slow song with strong hip-hop elements.” He refrained from commenting about the title track, set to release on October 1.
TREASURE Activities for Second Half of 2025
TREASURE kicked off the year with a bang, with the release of mini-album, PLEASURE, in April. The group also renewed their contract with YG this year and went on their first-ever US tour.
Regarding their upcoming activities, Yang Hyun revealed
We are currently preparing TREASURE’s mini-album, the release date for the mini-album is tentatively set for September 1st.
He promised more activities for the 10-member group this year, with a world tour scheduled to kick off in October. TREASURE members and Yang Hyun Suk plan to consistently release two mini-albums or a full-album each year moving forward.
YG Entertainment Trainees and Upcoming Rookie Group
Since early this year, there have been rumors that YG will debut a new boy group in late 2025. Yang Hyun Suk shared that YG currently has two boy trainee teams: Team A, consisting of trainees around 18 years old on average, and Team B, made up of trainees aged 15 to 16. He added,
Next year, among these two boy teams, I’m determined to debut one.
It was also revealed that one out of female trainee groups will be introduced in the coming months. The upcoming girl group from YG Entertainment will have four members. Yang shared
This year, I will be sharing their training process with you , and next year, if possible, I will like to release their solo tracks because I believe each member’s talent is exceptional, so I thought releasing official tracks and music videos would be great. I chose these four members because this combination looked the best to me. Five or six members might overlap with BABYMOMSTER’s identity. I want to focus on helping BABYMONSYER grow more until the end of next year.
The first YG Entertainment’s upcoming girl group member will be introduced on May 28, 2025 at midnight, and the remaining members will be revealed sequentially.
Big Changes for YG Entertainment
While no one was expecting it, Yang Hyun Suk addressed the concerns of the fans that they have been raising for years, limited releases.
To address that concern, we’ve made significant changes to YG’s internal systems.
He acknowledged the importance of having multiple IPs, as the label relied heavily on the success of BLACKPINK for the past few years.
BLACKPINK could have debuted when 2NE1 was active, BABYMONSTER could have debuted while BLACLPINK was active. With this perspective, I think it’s important to secure multiple IPs so that other junior groups can debut while BABYMONSTER is still carrying out their activities.
It seems YG Entertainment has learned from their past mistakes and will be focusing more on promoting the existing groups better and launching new ones.
