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Home ENTERTAINMENT

ZEROBASEONE Tapped as New Advertising Model for Niche Ramen

Rowhaan by Rowhaan
4 July 2024
in ENTERTAINMENT
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ZEROBASEONE for Niche Ramen
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ZEROBASEONE + Niche Ramen = A Deliciously Awesome Combo!

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K-pop group ZEROBASEONE has been chosen as the new face of Paldo’s Niche Ramen. They will be starring in a TV commercial set to air this month.

Paldo has devised a strategic plan to establish Niche Ramen as a household name. By partnering with ZEROBSEONE, renowned for their captivating music and performances. Supported by a substantial global fan base, they aim to elevate brand image.

In addition, they will be starring in a campaign for a popular mall in Japan, SHIBUYA109, during the period of July 1-15.

ZEROBASEONE is proving their immense popularity by venturing into the food industry after their successful stints as brand ambassadors for beauty and fashion products.

ZEROBASEONE has a packed schedule ahead with their first world tour, “2024 ZEROBASEONE THE FIRST TOUR”, hitting eight cities globally, kicking off in Seoul from September 20-22. 

Before that, the group will make appearances at several high-profile music festivals, including the Tencent Music Entertainment Awards 2024 in July, a major music festival in Greater China, and Summer Sonic 2024 in August, Japan’s largest urban music festival.

Tags: Niche Ramenzerobaseone
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