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Home ENTERTAINMENT

Byeon Woo Seok Joins Go Yoon Jung as New Model for Nonghyup Bank

Hina Ejaz by Hina Ejaz
5 July 2024
in ENTERTAINMENT
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Byeon Woo Seok and Go Yoon Jung
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Banking got a whole lot more attractive! 

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Byeon Woo Seok and Go Yoon Jung are joining forces as the new faces of Nonghyup Bank.

After their advertising contract expired with Han Sohee, they brought on Go Yoon Jung as a new model in April followed by Byeon Woo Seok joining the team in July.

On July 5, the culture and arts industry revealed that Nonghyup Bank just inked a deal with actor Byun Woo Seok to be their new advertising model. He started his career as a fashion model back in 2013 and then ventured into acting.

The Lovely Runner actor will be part of the campaign for new products and services alongside actress Go Yoon Jung. The bank is partnering with prominent actors to enhance their marketing strategy by leveraging their popularity in promoting its products and services.

An official from Nonghyup Bank mentioned that they assessed his well-liked and reliable image appeal to a broad spectrum of age groups. They added that they anticipate that collaborating with him in promoting Nonghyup Bank’s new products and services will enhance the impact.

On the work front, Byeon Woo Seok’s popularity witnessed a huge surge after his appearance in Lovely Runner, one of the most loved Kdrama of the year so far.

Tags: Byeon Woo Seokgo yoon jungNongHyup Bank
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Korean Music Awards 2026 Nominees Announced The nominees for the 23rd Korean Music Awards, also known as the KMAs, have been officially announced. The ceremony will take place on February 26, 2026, at 8 p.m. KST and will be streamed live on the Melon app and on their official YouTube channel. The Korean Music Awards are known for being different from most other music award shows in South Korea. It does not focus on album sales, chart rankings, or popularity. Instead, KMAs place importance on artistic quality, musical skill, and creative value. Winners are chosen by a panel of 47 experts, including music critics, journalists, broadcast producers, and content planners. This year’s event is officially titled the “23rd Korean Music Awards with Kakao Creative Foundation.” This new partnership supports artists and builds a healthy and lasting creative environment. 23rd Korean Music Awards Nominees This year’s nominations are led by solo artists Jennie and Lee Chan Hyuk, along with rising artists and well-known indie musicians. Effie received the most nominations with six. Jennie, Lee Chan Hyuk, NMIXX, and Woo Hee Jun each earned five nominations. The Korean Music Awards include a total of 26 categories that cover many different music styles. This year, some category names have been updated. The category once called “Modern Rock” is now named “Alternative Rock,” while “Metal & Hardcore” has been renamed “Heaviness.” Musician of the Year Effie NMIXX Lee Chan Hyuk Jennie Hanroro Song of the Year “Blue Valentine” (NMIXX) “spacious house” (Woo Hee Jun) “Endangered Love” (Lee Chan Hyuk) “like JENNIE” (Jennie) “Heosse!” (CHUDAHYE CHAGIS) Album of the Year “The Fragrance of Life” (Kwon Tree) “pullup to busan 4 morE hypEr summEr…” (Effie) “pumping of heart is torturing” (Woo Hee Jun) “EROS” by Lee Chan Hyuk “Ruby” (Jennie) Rookie of the Year Gongwon RAKUNELAMA ALLDAY PROJECT Woo Hee Jun Peach Truck Hijackers. The Kakao Creative Foundation will also offer extra support and funding for the next album production of selected Rookie of the Year nominees who are considered to need assistance. This effort is meant to help new artists continue their creative work. In addition, the Lifetime Achievement Award will be given to the legendary rock band Songgolmae. Best K-pop Song “Spaghetti” (LE SSERAFIM featuring j-hope of BTS) “FAMOUS” (ALLDAY PROJECT) “Blue Valentine” (NMIXX) “like JENNIE” (Jennie) “FOCUS” (Hearts2Hearts) Best K-pop Album “The Firstfruit” (MARK) “Blue Valentine” (NMIXX) “Fe3O4: FORWARD” (NMIXX) “Ruby” (Jennie) “LIL FANTASY vol.1” (Chaeyoung of TWICE) NMIXX made history this year by becoming the first artist to have two albums nominated in the Best K-pop Album category since the category was created. Best Pop Song “MIRROR” (Yerin Baek) “Endangered Love” (Lee Chan Hyuk) “The Road to Me Is Beautiful” (Lim Hyun Jung) “Your Love as My Pretext” (Jowall featuring Haepa) “Good Goodbye” (HWASA) Fans can watch the 23rd Korean Music Awards live on February 26, 2026, at 8 p.m. KST through the Melon app, the Melon YouTube channel, and the official Korean Music Awards YouTube channel. Meta Nominees for the 2026 Korean Music Awards are revealed, with Jennie, Lee Chan Hyuk, NMIXX, and Effie leading the list. 23rd-korean-music-awards-2026-nominees
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